Build and Market Online

Seeking to increase your business sales via online? You have found the right place to begin your online business. We have a wide coverage of help tips for the beginner to the experienced business owner in doing well in your business online.

Learn How. Start Today! >>

Successful Case Studies

Subscribe to our RSS Feed

Live and Learn. Subscribe via RSS!

We publish online business tips, case studies, online marketing strategies frequently. Keep up to date with us. Subscribe today!

Business

08
Nov

The Significance of Freight Forwarding Services Today

The transportation of goods around and out of Singapore involves quite a complicated process. There are a lot of documents to file, you need to negotiate with carriers, and a lot more. This is why freight forwarding is important in today’s time.

So, what is it exactly?

A freight forwarder is a firm or an individual who functions as a logistics company for transporting cargo whether by sea, land, or air. They also organise shipment and arrange the routes with carriers they are associated with. They basically prepare everything for their clients, from processing the documents, to storage the goods to be delivered, to talking over the shipping fees between the clients and the carriers.

Take note though that a freight forwarder is not the entity that does the actual delivering of goods. They only serve as mediators between the client and the transportation carrier. If you want to know more about logistics management to and from Singapore, click here for list of forwarders you can call and partner with.

Goods and how they are transported

Before everything, there are documents to be completed. The bill of lading is a legal document that is given by the carrier, or the freight forwarding agent, to the client (shipper). It acts as a receipt and essentially contains a list of the shipment of goods.

Goods are transported through land, air, and sea. Different types of cargo are also carried in these mediums.

Air freight is the fastest transportation that will deliver packages by air from Singapore to your destination. This is the first option to consider when transporting time-sensitive cargo like medicines, armaments and perishable goods. It’s also considered as the priciest out of all other cargo handling methods.

Sea freight, on the other hand, is the shipping method used for larger cargo, those otherwise that cannot be carried by a plane, like shipping containers. It’s also quite an efficient method of transporting goods simply because our planet is made mostly of water.

International freight and export goods primarily move through the air or sea. By the time it reaches foreign soil, of course land transport carriers take over. Again, all land, air, and sea carriers are ones that the freight forwarder is already connected with.

Logistics

A forwarding agent also provides cargo consolidation store for their clients from Singapore. This means that aside from the other services like cargo handling mentioned earlier, they also have warehouses in different locations around the world where goods can be stored safely. Plus, clients are able to check on the status of the cargo and track whether it has arrived in the warehouse or has been rerouted to another destination.

This is also particularly easy with air freight because in addition to the forwarding company, the airport also keeps track of the location of the plane itself.

Hiring a freight forwarding is essential in our time because it gives us an easier time with delivering goods, both big and small. The shipper won’t have to stress too much about the papers, he/she also won’t have to look for reliable carriers, and the transportation of cargo becomes safer because the shipper and the forwarding company is able to track its status and if it’s successfully delivered or not.

26
Sep

5 Benefits of Switching to Better CRM Solutions

Customer relationship management, or the implementation of strategies for better interactions with customers and prospects, can be improved with the best CRM software in Singapore. Any existing CRM system will now be streamlined so that the sales and management team can focus on improving other aspects of their performance.

When switching to a better client managing solution, you will be enjoying the benefits of improved business relationships made up of the following core advantages:

Better Record-Keeping

Understanding your customers better starts with accurate and updated sales tracking system. With a CRM software, your sales team in Singapore can track new sales enquiries and personalize interactions with customers to better suit their unique needs. A good client relations means that you will retain loyal customers who can also help you promote your services and/or products through recommendations and word-of-mouth. Think of it as building a good reputation to the public, a tactic that works better than paid advertisements. The accumulated sales reports can also help your sales department come up with potential customers for future sales.

Accurate Sales Forecasting

With improved account management through reporting and tracking, it will now be easy for your employees to accurately predict sales and find more leads in the future. If your company wishes to expand its line of products and/or services for example, accuracy in the data is important to make educated guesses and important decision-making. You can also project how much your company will be earning because you have loyal customers and you can continuously improve customer services even after sales have been made.

Excellent Tracking and Management

Lead management is vital in attracting potential customers, but to be successful, your business must be able to come up with a profile of clients who might find your products and/or services useful. Once you have a profile of potential customers, it will now be easy to manage prospects by tailoring to their needs. This will lead to effective campaigns and advertisements because you already understand your customer.

Improved Customer Service

It’s important to stay connected with your customers in Singapore even if you are not selling them anything. It will send a positive message that you care about them and their feedback and that they are not forgotten. With the CRM system, it will be easy to get feedback from customers through consumer contacts so that your employees always have valuable insight to improve their customer service. But can small businesses also enjoy the CRM features? You do not need to own hardware and software for such a system because cloud CRM is cheaper and accessible for any type of business. Not only is it affordable, but there is no need for complicated installations, it’s easy to use, secure, and is seamless. A cloud CRM is just as reliable as a full clientele information software.

Enhanced Team Performance

Having an effective CRM software does not mean that you will automatically get higher sales, but it gives you better sales management tools to understand what works on loyal customers and how not to fail in attracting prospective customers. A streamlined process fosters a more productive sales team who will be more than happy to improve on their performance. This in turn leads to better sales and more leads. But how about the other departments in your office? With enterprise resource planning or erp software, human resources, accounting, inventory, and customer relationship management are integrated and streamlined into one system.

23
Aug

What Do You Need to Do to Register Your Trademark?

Do you need help to protect your brand from impostors and copycats? Or do you want to prevent your company from infringing on a trademark? There are a lot of benefits to a registered logo or name, but the process can be tedious for entrepreneurs who are still new to the business. However, it is important to register trademark as early as possible to enjoy the protection of intellectual property laws.

Designating a Country (Madrid Protocol)

For international establishments that wish to protect their trademark here in the country, Singapore can be designated for international registration. This means that your trademark must already be a registered mark in the country or territory of origin before you can designate another country. The application is facilitated by the WIPO, and the documents will be submitted to and examined by IPOS. The entire process takes about 9 months if there are no objections.

Once the examination is done, the trademark will be published in the Trade Marks Journal so that the public can inspect it for two months. If there are objections during the examination, you can still create a TM by presenting all the requirements or giving the appropriate response within four months.

If there are no objections during the publication, the owner will be granted the certificate or Statement of Grant of Protection by IPOS, which is valid for 10 years. To enjoy the continuous protection of your trademark, you should renew the trademark registration before the validity ends.

Registration in the Country

When planning for trademark application, there’s a list of requirements you need to secure. Important documents to file your product name in Singapore TM registry include the following: name and address of the owner, graphical representation of the mark, list and classes of goods and/or services, declaration of the intent to use the trademark, and application fees.

Next, IPOS will examine and perform a trade mark search before a logo or brand name can be published in the Trade Marks Journal. For amendments in the trademark application, you will need to submit and fill out forms and pay the necessary fees and bureau charges. If there are no objections to the publication within two months, the owner will be issued a Registration Certificate valid for 10 years.

Registration Outside the Country

For companies in Singapore that want to register trademark in other territories, they must first register their TM at IPOS. This means that the mark must already have been granted the Registration Certificate.

To apply for intellectual property protection outside the country, you should file an international application via Madrid Protocol at IPOS. You will need to pay the administrative and WIPO fees, too. Next, the brand is reviewed by IPOS and then examined by WIPO’s International Bureau. If there are missing requirements, the owner will be given a deadline to submit them or to make amendments for the application.

If the requirements are complete, the trademark is published in the WIPO Gazette, a brand name registry, for public examination, and the owner will be given an international registration number. If there are objections or irregularities in the brand name recording, the owner will also be given a grace period to respond accordingly. How much the cost of filing a trademark varies from country to country.

Finally, the International Bureau will send the trademark registration to the designated country for another examination. If approved, the brand can enjoy the maximum protection and benefits in the designated country.

13
Dec

Commonly Made Mistakes When Hiring a VoIP Provider

More and more companies are now replacing their old telephone systems with the state-of-the-art VoIP services. This communication service gained some good following due to its wide-ranging benefits – it cuts the costs on telephone bills, offers virtual local numbers, telecommuting, private faxes and many more. Still, not all businesses in Singapore are able to make the most out of these advantages as some of them often end up hiring incompetent providers. For that reason, we listed down some of the common mistakes made when choosing a VoIP service provider, as well as some ways you can do to avoid them.

1. Choosing an Inexperienced VoIP Provider
Selecting a VoIP service that’s new in the industry is perhaps one of the biggest mistakes you could make when hiring one. Aside from not knowing how to successfully deploy their service into your business, they might also be using you as a test subject. Even worse, they could go out of business with no notice at all, leaving devastating effects to their clients. To avoid the risk of this happening to you and your business, opt for a provider who’s been delivering VoIP services for five years already. This length of time is already an indicator of quality services, satisfied clients, and stable finances.

2. Installing a VoIP Service on an Unstable Internet Connection
Nearly 60 percent of the VoIP-related issues experienced by some businesses in Singapore are often due to their internet connection. An insufficient or unstable connection could cause choppy voice, dropped calls, and frustrated staff. One way of preventing this is ensuring that your internet connection is stable enough and free of problems before a VoIP system is installed. Your prospective provider like www.crystalvoice.com.sg from Singapore should have all the tools necessary to diagnose the issues of your internet, as well as to determine its stability. So before switching to VoIP, make sure first that your internet cap is large enough and has a stable connection to handle a good number of simultaneous calls.

3. Neglecting the Hidden Charges in VoIP Installation
While the cheap VoIP pricing you saw on the internet may seem appealing, do know that it’s not what it seems. Unlimited calling plans often only include the provider’s network which is very small. With an off network usage that could get as high as $.065/minute and a desk phone being used about 750 minutes/month, the charges you will have every month is anything but cheap.

Your best bet to deal with the hidden charges is to choose a VoIP in Singapore that has an unlimited plan for both local and international calls. Although variable plans are also a good option, they can be too unpredictable in terms of price – but if you prefer this kind of plan, ensure that you know the plan’s per-minute charges. Estimate your business’ monthly usage and then do the math.

4. Hiring a Provider Who Doesn’t Deliver All the Features
Most VoIP providers in Singapore offer a lot of exciting features and capabilities in their services. However, some of common phone system functions like the busy lamp field or the paging feature might not be offered at all. Don’t take these basic telephone features for granted. Instead, spend some time watching how the new system is used and which features are necessary to achieve a smoother business operation. Plus, verifying that you have been provided with these features will save you from experiencing any nasty surprises later on.

5. Selecting a Provider Who Won’t Consider Traffic and Bandwidth
Internet connections from DSL circuits and cable companies tend to have lower upload speeds, especially if unorganized data and voice traffic completes for this limited resource. Even more so if you are sending a large email while conducting a phone call. Save yourself from experiencing any of these communication issues by opting for a VoIP provider who will prioritize dealing with the traffic in your internet connection. Inquire about how could your data vendor prioritize their voice traffic, and if they can’t seem to give you an answer or claim that it doesn’t have to be done, then you would very well find a new VoIP provider.

6. Choosing a Provider Who Doesn’t Offer a Disaster Recovery Plan
Another common mistake that most VoIP clients make is hiring a provider without knowing whether or not they offer a disaster recovery plan for their system. Failing to ask your prospective provider about their disaster recovery plan could leave you and your business in a bind in the event that a system failure occurs. Instead of assuming that your VoIP provider will automatically include a disaster recovery plan in their services, don’t hesitate to inquire as whether or not they will be providing you with the said recovery plan.

7. Switching Providers Without Knowing the Termination Rules
Most vendors of VoIP in Singapore often offer attractive pricing and cheaper installation charges in exchange for their client’s long-term commitments. So ensure that you review the contract you signed with them, and that you understand the cancellation procedures, remaining term, as well as termination charges included in it. Knowing these things will also keep you from getting surprise charges after committing to a new VoIP provider.

Switching to VoIP service allows you to enjoy advantages like reduced phone bills and transformed manner of business operations. For that reason, ensure that you avoid committing any of the aforementioned mistakes when choosing your VoIP provider so you could make the most out of the advantages offered by this state-of-the-art communication system.

07
Apr

Choosing the Right Web Hosting Service

Whether you’re about to make a website for your business or just an Internet savvy who simply wants to blog and post audio/video materials – choosing the best web hosting service in Singapore to accommodate your needs is absolutely important. Without an excellent hosting service, you will be missing out all sorts of business deals, contracts, and other more business opportunities. However, finding one from the vast selections available in the market could be very difficult. To help you pick the best web hosting service, here are the 3 key essential questions to bear in mind.

What would be my site’s function?

The first thing you have to determine is whether your website will only be for personal use or will be used for selling multiple products. All web hosting services has different packages to offer depending on the purposes that you intend to use your website for.

For a website that would only contain personal blogs, the requirements are substantially less than those business websites that sell products online. Many web host providers sell more hosting choices for “personal” users. Personal hosting package is one of the low cost and best-selling hosting options used by most bloggers and small/starting businesses in Singapore. On the other hand, Singapore establishments and “high-end” users usually utilize advanced website hosts from HostMerlion web hosting services in Singapore such as the “business plus” and “unlimited pro” web hosting. These website hosting servers are a bit costlier than the personal hosting services since it offers full support, larger space and bandwidth to accommodate marketing purposes.

What package to choose?

Most people always opt for the least expensive item. However, when it comes to website hosting, choosing a cheap web hosting package is not always the best solution for you. Low cost hosting plans, like shared hosting server, may not allow you to expand when the need arises. Furthermore, shared hosting server may not provide full customer support, which is supposed to be one of the key essentials in website hosting. So check whether your potential host offers 24/7 support, not just for customers but as well as in configuring, maintaining and marketing the website.

Can the web hosting service support heavy connection traffic?

Logically, the aim of the users is to grow their site traffic, so make sure that your chosen host can handle heavy connection traffic. Ask if you will be notified if ever you are about to reach the bandwidth limit, and how can you upgrade to a larger space and bandwidth. There are web hosting companies that provide lists of all their hosted websites for their clients’ references. You can go to those sites and see how fast those sites operate. Or on the contrary, if you like a particular website, you can find out who hosts them by going to sites like whoishostingthis.com, and track whoever operates behind your favourite website. Moreover, ask how many sites they host per server and compare them to other hosting services. The server with the lowest number of sites is your best choice if you opt for a shared web hosting service.